Approach
The Group's primary products are a SMS Base Station capable of remote operation by mobile telephone and a handheld communication device, the Handset, for use within the home. These products have been designed to interact, through both infra-red and radio, with a broad range of domestic devices made by third parties, such as TV, DVD, central heating controls, automatic door openers and lighting. Additionally, the Group has used its expertise to enable its UK distributor to develop a comprehensive range of compatible and fully integrated peripheral products.
Currently the product range is sold to B&Q through the distributor’s ‘‘HomeEasy’’ brand. Together these products enable home appliances to be linked and operated remotely anywhere in the world. The Directors believe that the low-cost bolt-on approach, in which the average home can be automated from as little as £500, has enabled the concept of the smart home to be within the reach of the mass consumer market.
Since the product was launched in August 2007, Group turnover has exceeded £1million.
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